Census › Plugin profiles › MailPoet
MailPoet
Figures from the Plugin Directory Census · as of 28 Aug 2026
500,000
Active installs, lower bound
Group: 100,000 to 999,999 installs
3
Days since the last release
Group median: 12
4.4
out of 5, from 1,432 ratings
Group median: 4.7 (10+ ratings)
78.8%
Support threads marked resolved, two months
Group: 68.2%
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What is MailPoet and who is behind it?
MailPoet is a WordPress plugin in the “Contact and email” category, made by MailPoet. It has been listed in the directory for 9 years, since 28 Oct 2016. It is the only plugin by MailPoet with at least 10,000 installs. With 500,000 to 599,999 active installs it sits in the group of plugins with 100,000 to 999,999 installs; its last release came 3 days before the reference date, and it is tested up to WordPress 7.1.
This is how the author describes the plugin on wordpress.org:
“Send beautiful newsletters from WordPress. Collect subscribers with signup forms, automate your emails for WooCommerce, blog post notifications & more”
Self-description on wordpress.org, retrieved on 10 Sep 2026
When was MailPoet last released?
The last release of MailPoet came 3 days before the reference date; the group median is 12 days.
How many installs does MailPoet have?
MailPoet had 500,000 to 599,999 active installs on the reference date. Within its group, 47 plugins had a higher band and 18 plugins the same band.
The API reports installs only as a lower bound with one significant digit: 500,000 means at least 500,000 and at most 599,999.
Which WordPress version is MailPoet tested with?
No directory notice: tested up to WordPress 7.1, while core stood at 7.1 on the reference date. The notice appears once the field falls below 6.9; that applied to 8.0% of the group.
How does MailPoet compare with its group?
The group holds 399 listed plugins. 10.8% of them had a more recent last release than MailPoet; 5.3% had no release for more than 365 days.
| Metric | MailPoet | Group, 399 plugins |
|---|---|---|
| Days since the last release | 3 | median 12 |
| Rating | 4.4 (1,432) | median 4.7 (10+ ratings) |
| Support threads marked resolved | 78.8% | 68.2% |
| Tested up to | 7.1 | 47.6% on 7.1 |
| Requires PHP | 7.4 | most often 7.4 (41.6%) |
All values on the reference date
| Slug | mailpoet |
|---|---|
| Author | MailPoet |
| Active installs | 500,000 to 599,999 |
| Last release | 3 days before the reference date |
| Tested up to | WordPress 7.1 · core on the reference date: 7.1 |
| Requires WordPress | 7.0 |
| Requires PHP | 7.4 |
| Rating | 4.4 out of 5 from 1,432 ratings |
| Support threads, two months | 41 of 52 marked resolved |
| Listed since | 28 Oct 2016 |
| Total downloads | 68,908,397, updates included |
| Tags | email-automation, email-marketing, newsletter, post-notification, woocommerce-emails |
Tags
| Tag | Plugins with 10,000+ installs and this tag | Rank by installs | Median days since release |
|---|---|---|---|
| email-automation | 5 | 1 | 10 |
| email-marketing | 17 | 2 | 10 |
| newsletter | 23 | 3 | 9 |
| post-notification | 1 | 1 | 3 |
| woocommerce-emails | 3 | 1 | 2 |
Rank 1 has the highest installation band among plugins with 10,000+ installs and this tag; equal bands share a rank.
Class of 2016
MailPoet has been listed since 28 Oct 2016. Of the 200 plugins with 10,000+ installs added in 2016, 87.0% had a release within the 365 days before the reference date.
Same group, shared tags
Not a recommendation; the same figures for comparison. Alphabetical.
| Plugin | Active installs | Last release | Rating |
|---|---|---|---|
| Brevo | 100,000 to 199,999 | 65 days before the reference date | 4.1 (285) |
| Hostinger Reach | 1,000,000 to 1,999,999 | 8 days before the reference date | 5.0 (6) |
| MailerLite | 100,000 to 199,999 | 63 days before the reference date | 3.0 (40) |
| Newsletter | 200,000 to 299,999 | 9 days before the reference date | 4.6 (1,203) |
| Newsletters, Email Marketing, SMS and Popups by Omnisend | 100,000 to 199,999 | 14 days before the reference date | 4.8 (16) |
Do you maintain MailPoet?
If you maintain MailPoet, you can link to this profile, for example from your readme or your website. Both snippets show this badge:
HTML
<a href="https://hafenstudios.com/en/census/plugins/mailpoet/"><img src="https://hafenstudios.com/census/plugins/badge-en.svg" alt="MailPoet in the Plugin Directory Census 01/2026" width="220" height="40"></a>
Markdown
[](https://hafenstudios.com/en/census/plugins/mailpoet/)
The image is loaded from hafenstudios.com; as with every request, our server records the usual access data, which is deleted after 14 days. If you prefer not to, use a plain text link.
Spotted a value that is wrong? Write to moin@hafenstudios.com; a documented correction leads to a new version.
How to cite
hafenstudios (2026): MailPoet – Newsletters, Email Marketing, and Automation, profile in the Plugin Directory Census 01/2026, reference date 28 Aug 2026. https://hafenstudios.com/en/census/plugins/mailpoet/
Source and reference date
All values come from a complete retrieval of the public wordpress.org API on 28 Aug 2026 (reference time 21:56:30 UTC). The analysis and text on this page are available under CC BY 4.0; the raw values come from the public wordpress.org API and are in the raw data. How the count was made is set out in the method, what the fields do not say under limits. hafenstudios builds WordPress plugins itself; see the conflict of interest. Corrections to moin@hafenstudios.com; a documented correction leads to a new version. From issue 02 this page will also show the change since the previous reference date. Collected and prepared by Horst Wenzel.
Plugin names and trademarks belong to their owners. hafenstudios is not affiliated with the authors named here.
