CensusPlugin profiles › Smush

Smush – Image Optimization, Compression, Lazy Load, WebP & CDN

Figures from the Plugin Directory Census · as of 28 Aug 2026

1M

Active installs, lower bound

Group: 1,000,000+ installs

4

Days since the last release

Group median: 8

4.8

out of 5, from 6,051 ratings

Group median: 4.7 (10+ ratings)

100.0%

Support threads marked resolved, two months

Group: 71.9%

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What is Smush and who is behind it?

Smush is a WordPress plugin in the “Speed and caching” field, made by WPMU DEV - Your All-in-One WordPress Platform. It has been listed in the directory since 5 Dec 2008, so for 17 years. WPMU DEV - Your All-in-One WordPress Platform has 9 plugins with at least 10,000 installs in the census. With 1,000,000 to 1,999,999 active installs it belongs to the 1,000,000+ installs group; its last release came 4 days before the reference date, and it is tested up to WordPress 7.1.

This is how the author describes the plugin on wordpress.org:

“Compress and optimize images, enable lazy load, serve WebP & AVIF, and speed up your site with a global image CDN.”

Self-description on wordpress.org, retrieved on 10 Sept 2026

When was Smush last released?

The last release of Smush came 4 days before the reference date; the group median is 8 days.

Smush · 4 days today1 month3 months1 year3 years10 years
Each dot is a plugin in the 1,000,000+ installs group, placed horizontally by days since its last release, on a logarithmic scale. The dashed line marks 365 days.

How many installs does Smush have?

Smush had 1,000,000 to 1,999,999 active installs on the reference date. Within its group, 28 plugins had a higher band and 38 plugins the same band.

The API reports installs only as a lower bound with one significant figure: 1,000,000 means at least 1,000,000 and at most 1,999,999.

Which WordPress version is Smush tested with?

No directory notice: tested up to WordPress 7.1, while core stood at 7.1 on the reference date. The notice appears once the field falls below 6.9; that applied to 3.0% of the group.

How does Smush compare with its group?

The group holds 67 listed plugins. 28.4% of them had a more recent last release than Smush; 1.5% had no release for more than 365 days.

FigureSmushGroup, 67 plugins
Days since the last release4median 8
Rating4.8 (6,051)median 4.7 (10+ ratings)
Support threads marked resolved100.0%71.9%
Tested up to7.165.7% on 7.1
Requires PHP7.4most often 7.4 (49.3%)

All values on the reference date

Slugwp-smushit
AuthorWPMU DEV - Your All-in-One WordPress Platform
Active installs1,000,000 to 1,999,999
Last release4 days before the reference date
Tested up toWordPress 7.1 · core on the reference date: 7.1
Requires WordPress6.4
Requires PHP7.4
Rating4.8 out of 5 from 6,051 ratings
Support threads, two months4 of 4 marked resolved
Listed since5 Dec 2008
Total downloads68,992,815, updates included
Tagscompress-images, convert-webp, image-optimization, image-optimizer, optimize-images

Tags

TagPlugins with 10,000+ installs and this tagRank by installsMedian days since release
compress-images1118
convert-webp719
image-optimization1318
image-optimizer318
optimize-images819

Rank 1 has the highest installation band among plugins with 10,000+ installs and this tag; equal bands share a rank.

Class of 2008

Smush has been listed since 5 Dec 2008. Of the 45 plugins with 10,000+ installs added in 2008, 71.1% released within the 365 days before the reference date.

Same group, shared tags

Not a recommendation; the same figures for comparison. Alphabetical.

PluginActive installsLast releaseRating
Converter for Media500,000 to 599,9999 days before the reference date4.9 (1,097)
Image Optimization1,000,000 to 1,999,99952 days before the reference date1.7 (77)
Imagify Image Optimization1,000,000 to 1,999,9999 days before the reference date4.3 (1,653)
Optimole200,000 to 299,9992 days before the reference date4.7 (638)
ShortPixel Image Optimizer300,000 to 399,9998 days before the reference date4.5 (819)

Do you maintain Smush?

If you maintain Smush, you can link to this profile, for example from your readme or your website. Both snippets show this badge:

Smush in the Plugin Directory Census 01/2026

HTML

<a href="https://hafenstudios.com/en/census/plugins/wp-smushit/"><img src="https://hafenstudios.com/census/plugins/badge-en.svg" alt="Smush in the Plugin Directory Census 01/2026" width="220" height="40"></a>

Markdown

[![Smush in the Plugin Directory Census 01/2026](https://hafenstudios.com/census/plugins/badge-en.svg)](https://hafenstudios.com/en/census/plugins/wp-smushit/)

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A value is wrong? Write to moin@hafenstudios.com; a documented correction leads to a new version.

How to cite

hafenstudios (2026): Smush – Image Optimization, Compression, Lazy Load, WebP & CDN, profile in the Plugin Directory Census 01/2026, reference date 28 Aug 2026. https://hafenstudios.com/en/census/plugins/wp-smushit/

Source and status

All values come from the full pull of the public wordpress.org API on 28 Aug 2026 (reference time 21:56:30 UTC). The analysis and text on this page are available under CC BY 4.0; the raw values come from the public wordpress.org API and are in the raw data. How the count was made is set out in the method, what the fields do not say under limits. hafenstudios builds WordPress plugins itself, see the conflict of interest. Corrections to moin@hafenstudios.com; a documented correction leads to a new version. From issue 02 this page will also show the change since the previous reference date. Collected and prepared by Horst Wenzel.

Plugin names and trademarks belong to their owners. hafenstudios is not affiliated with the authors named here.