Census › Plugin profiles › Ad Inserter
Ad Inserter – Ad Manager & AdSense Ads
Figures from the Plugin Directory Census · as of 28 Aug 2026
300,000
Active installs, lower bound
Group: 100,000 to 999,999 installs
32
Days since the last release
Group median: 12
4.9
out of 5, from 2,428 ratings
Group median: 4.7 (10+ ratings)
100.0%
Support threads marked resolved, two months
Group: 68.2%
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What is Ad Inserter and who is behind it?
Ad Inserter is a WordPress plugin by Spacetime. It has been listed in the directory since 14 Nov 2010, so for 15 years. It is the only plugin by Spacetime with at least 10,000 installs. With 300,000 to 399,999 active installs it belongs to the 100,000 to 999,999 installs group; its last release came 32 days before the reference date, and it is tested up to WordPress 7.0.
This is how the author describes the plugin on wordpress.org:
“Manage Google AdSense ads, banners, ad rotation, sticky widgets, AMP ads, ads.txt, tracking, header and footer code, PHP code, global custom fields”
Self-description on wordpress.org, retrieved on 10 Sept 2026
When was Ad Inserter last released?
The last release of Ad Inserter came 32 days before the reference date; the group median is 12 days.
How many installs does Ad Inserter have?
Ad Inserter had 300,000 to 399,999 active installs on the reference date. Within its group, 88 plugins had a higher band and 50 plugins the same band.
The API reports installs only as a lower bound with one significant figure: 300,000 means at least 300,000 and at most 399,999.
Which WordPress version is Ad Inserter tested with?
No directory notice: tested up to WordPress 7.0, while core stood at 7.1 on the reference date. The notice appears once the field falls below 6.9; that applied to 8.0% of the group.
How does Ad Inserter compare with its group?
The group holds 399 listed plugins. 65.9% of them had a more recent last release than Ad Inserter; 5.3% had no release for more than 365 days.
| Figure | Ad Inserter | Group, 399 plugins |
|---|---|---|
| Days since the last release | 32 | median 12 |
| Rating | 4.9 (2,428) | median 4.7 (10+ ratings) |
| Support threads marked resolved | 100.0% | 68.2% |
| Tested up to | 7.0 | 47.6% on 7.1 |
| Requires PHP | 7.4 | most often 7.4 (41.6%) |
All values on the reference date
| Slug | ad-inserter |
|---|---|
| Author | Spacetime |
| Active installs | 300,000 to 399,999 |
| Last release | 32 days before the reference date |
| Tested up to | WordPress 7.0 · core on the reference date: 7.1 |
| Requires WordPress | 6.0 |
| Requires PHP | 7.4 |
| Rating | 4.9 out of 5 from 2,428 ratings |
| Support threads, two months | 6 of 6 marked resolved |
| Listed since | 14 Nov 2010 |
| Total downloads | 19,185,664, updates included |
| Tags | ad-manager, ad-rotation, ads, adsense, amp |
Tags
| Tag | Plugins with 10,000+ installs and this tag | Rank by installs | Median days since release |
|---|---|---|---|
| ad-manager | 7 | 1 | 25 |
| ad-rotation | 2 | 1 | 132 |
| ads | 12 | 2 | 17 |
| adsense | 7 | 2 | 25 |
| amp | 6 | 2 | 94 |
Rank 1 has the highest installation band among plugins with 10,000+ installs and this tag; equal bands share a rank.
Class of 2010
Ad Inserter has been listed since 14 Nov 2010. Of the 77 plugins with 10,000+ installs added in 2010, 80.5% released within the 365 days before the reference date.
Same group, shared tags
Not a recommendation; the same figures for comparison. Alphabetical.
| Plugin | Active installs | Last release | Rating |
|---|---|---|---|
| Ads.txt Manager | 100,000 to 199,999 | 136 days before the reference date | 4.7 (15) |
| Advanced Ads | 100,000 to 199,999 | 25 days before the reference date | 4.9 (1,461) |
| AMP | 400,000 to 499,999 | 505 days before the reference date | 3.8 (367) |
| Google for WooCommerce | 800,000 to 899,999 | 3 days before the reference date | 2.7 (266) |
| Head, Footer and Post Injections | 200,000 to 299,999 | 153 days before the reference date | 4.9 (735) |
| Schema & Structured Data for WP & AMP | 100,000 to 199,999 | 1 day before the reference date | 4.5 (252) |
Do you maintain Ad Inserter?
If you maintain Ad Inserter, you can link to this profile, for example from your readme or your website. Both snippets show this badge:
HTML
<a href="https://hafenstudios.com/en/census/plugins/ad-inserter/"><img src="https://hafenstudios.com/census/plugins/badge-en.svg" alt="Ad Inserter in the Plugin Directory Census 01/2026" width="220" height="40"></a>
Markdown
[](https://hafenstudios.com/en/census/plugins/ad-inserter/)
The image is loaded from hafenstudios.com; as with every request, our server records the usual access data, which is deleted after 14 days. If you prefer not to, use a plain text link.
A value is wrong? Write to moin@hafenstudios.com; a documented correction leads to a new version.
How to cite
hafenstudios (2026): Ad Inserter – Ad Manager & AdSense Ads, profile in the Plugin Directory Census 01/2026, reference date 28 Aug 2026. https://hafenstudios.com/en/census/plugins/ad-inserter/
Source and status
All values come from the full pull of the public wordpress.org API on 28 Aug 2026 (reference time 21:56:30 UTC). The analysis and text on this page are available under CC BY 4.0; the raw values come from the public wordpress.org API and are in the raw data. How the count was made is set out in the method, what the fields do not say under limits. hafenstudios builds WordPress plugins itself, see the conflict of interest. Corrections to moin@hafenstudios.com; a documented correction leads to a new version. From issue 02 this page will also show the change since the previous reference date. Collected and prepared by Horst Wenzel.
Plugin names and trademarks belong to their owners. hafenstudios is not affiliated with the authors named here.
